More efficiency with Extra & Bold

Smart brand solutions, seamlessly integrated with  

As a one-stop solution for FMCG brands and retailers, Extra & Bold orchestrates strategy, design, and production—for faster processes through to listing and maximum time-to-market efficiency.

Integrated design

Our solutions

A good service provider answers questions before they arise! To do this, they simply need to be knowledgeable about their subject matter.
As a packaging and activation expert, Extra & Bold understands this and focuses its service portfolio on ensuring the success of your product on the shelf.

Design, branding & strategy

From the strategic brand foundation to consistent packaging systems and scalable variety logic.

Final artwork & Central repro

Central artwork creation, technical checking, and print-ready data—precise, reproducible, and reliable.

Activation & Innovation

Automated POS activations, data processes, and innovative solutions for scalable brand presence.

An approach that saves you money. Full stop.

The question of what the agency actually does all the time is finally answered:
Our proximity to the retail sector, our constantly growing expertise in products and production, and our dynamic processes and process automation enable us to gain a comprehensive understanding of all stakeholders involved in a product. It is precisely this understanding that works to your advantage!

485%

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285€

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Extra & Bold

vs

Traditional
agencies

See for yourself the quality, service, and efficiency we offer for your packaging and brand activation processes.

Extra & Bold
Years of experience in packaging, POS, activation, and retail
Lightning-fast implementation
Capacities for thousands of artworks per year
Efficient and volume-oriented processing
In-house quality assurance
Experience in over 40 countries
Traditional agencies
Inexperienced designers without
points of contact with retail
Week-long strategy meetings
Low capacities due to outdated workflows
No sense of time to market
No own quality checks and therefore more frequent correction loops
No contact with international regulations and consumer behavior
Hand in hand

Cooperation

We take a holistic approach to product success – from the initial idea to rollout. With clear processes, specialized teams, and state-of-the-art technology, we ensure smooth workflows and excellent results. Each phase is precisely coordinated so that your brand not only becomes visible, but also performs successfully in the marketplace.

Step 1

Brand foundation

We create the strategic foundation for strong products—from brand positioning and activation logic to clear variety and packaging architecture. As the basis for consistent design and successful market launch.

Step 2

Design & Adaption

We translate strategic guidelines into brand-strong packaging and efficiently adapt designs across variants—from die-cutting and language adaptations to line extensions. Precise, scalable, and brand-compliant.

Artwork & Repro

Step 3

We develop precise, production-ready print data—optimally tailored to processes, materials, and substrates. For smooth workflows and reliable quality at every stage of production.

Step 4

Content & Photography

We stage products effectively for all relevant touchpoints – from POS to digital channels. Strong branding, attention to detail, and consistency across markets, media, and campaigns.

Step 5

Project management

We manage processes efficiently and purposefully - from the initial idea to the final implementation, always on time and transparently.

Step 6

Automation

We develop smart workflows to speed up processes and create innovative solutions for FMCG brands - from packaging to product innovation.

Packaging design
Retail strategy
Packshot creation
Brand activation
Declaration adjustment
Food photography
POS simulation
Nutritional table automation
Line extensions
Packaging design
Retail strategy
Packshot creation
Brand activation
Declaration adjustment
Food photography
POS simulation
Nutritional table automation
Line extensions
Packaging design
Retail strategy
Packshot creation
Brand activation
Declaration adjustment
Food photography
POS simulation
Nutritional table automation
Line extensions
Packaging design
Retail strategy
Packshot creation
Brand activation
Declaration adjustment
Food photography
POS simulation
Nutritional table automation
Line extensions
Packaging design
Retail strategy
Packshot creation
Brand activation
Declaration adjustment
Food photography
POS simulation
Nutritional table automation
Line extensions
Packaging design
Retail strategy
Packshot creation
Brand activation
Declaration adjustment
Food photography
POS simulation
Nutritional table automation
Line extensions
Packaging design
Retail strategy
Packshot creation
Brand activation
Declaration adjustment
Food photography
POS simulation
Nutritional table automation
Line extensions
Packaging design
Retail strategy
Packshot creation
Brand activation
Declaration adjustment
Food photography
POS simulation
Nutritional table automation
Line extensions
One step ahead

Workflow

How can Extra & Bold work faster than traditional agencies? 

Through greater transparency in cooperation with its partners.
Clear structures, automated processes and open communication facilitate trust in collaboration on equal terms and offer the necessary freedom for rethinking working methods and faster results.

200+

Brands supported per year

50+

Employees

30.000+

Packaging projects

10.000+

Projects per year

Any more questions?

Can't find the answer to your questions? Write to our experts.